Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

CTI, Simplifying a Complex Brand

CLIENT

CTI

SERVICES & SOLUTIONS PROVIDED

Digital Branding

Digital Branding

Digital Marketing

Digital Marketing

Web Development

Web Development

Enterprise Solutions

Enterprise Solutions

Convergent Technologies Inc. works with businesses to manage and maintain complex IT systems and strategies. The firm needed a reinvigorated brand identity to stand out in a crowded marketplace. Iperdesign rebranded Convergent Technologies as “CTI” and created three main pillars of service that corresponded with the sprightly new identity. This refreshed identity reflected CTI’s direct, accessible, and knowledgeable core values. Iperdesign then applied the new branding to redesign and restructure CTI’s website for better customer interaction.

CTI Brand Design

Iperdesign synthesized CTI’s capabilities into three pillars business: sourcing, management, and technology. The new sleek, modern logo and identity represents these pillars and CTI’s abilities to simplify complex IT systems and integration.

cti-image
cti-logos_image

Proportionate Measure

cti-proportionate_measure_image

Brand Strategy

The new symbolic RGB model was then implemented across sales and marketing collateral to build a recognizable brand for every service.

cti-management_icons

Management_Simplified

Iperdesign created original icons and imagery to correspond with the new logo and symbolize CTI’s ability to simplify even the most complex IT entanglements.

cti-sourcing_icons

Sourcing_Simplified

CTI's sourcing pillar is represented by a blue color palette to represent insight, reputation, and a competitive edge. The corresponding icons represent experience and wisdom.

cti-technology_icons

Technology_Simplified

CTI's technology pillar is represented by a green color palette alludes to innovation, performance, and sophistication.

cti-header_image 2

Web Design and Development

Iperdesign worked collaboratively with CTI to redesign and restructure their website. We applied the reinvigorated brand identity to the design and streamlined content to improve user experience and points of contact.

Introducing Team CTI

Iperdesign redesigned the website to highlight CTI's team of experts. We integrated the brand with Cloud, Connectivity, and Mobility covered throughout the website.

cti-website_image
cti-website_screenshot